{"id":813,"date":"2020-01-01T19:00:07","date_gmt":"2020-01-01T18:00:07","guid":{"rendered":"http:\/\/wp.vlthemes.com\/leedo\/?post_type=portfolio&p=813"},"modified":"2023-09-15T17:08:09","modified_gmt":"2023-09-15T15:08:09","slug":"iberia-biometria","status":"publish","type":"portfolio","link":"https:\/\/bearubio.com\/en\/portfolio-2\/iberia-biometria\/","title":{"rendered":"Iberia"},"content":{"rendered":"
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problem.<\/span><\/h2>\n

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Customers are generally stressed when going to the airport. Among the causes of stress is everything related to documentation and tickets. Most passengers generally carry everything digital and printed (just in case). It is necessary to show documentation and\/or ticket at different points, mainly check-in, security access, police control and boarding gate.<\/p>\n

How can we make the experience seamless and reduce the stress of finding and having to show documentation and tickets?<\/p>\n<\/div>\n\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div>

Company:<\/dt>
Iberia<\/dd><\/dl>
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Role:<\/dt>
Senior Product Manager & Designer<\/dd><\/dl>
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Year:<\/dt>
2020<\/dd><\/dl>
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solution.<\/span><\/h2>\n

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Biometrics is now a fact at Madrid airport. We designed a new facial recognition boarding feature to offer a consistent customer experience, both digital (web, app and kiosks) and physical (inside the airport).<\/p>\n

Embark by facial recognition allows customers to access the security filter and the boarding door, without showing any document or ticket. To do so, they must register in the system from the app or airport kiosks and associate their facial recognition profile with the boarding pass.<\/p>\n<\/div>\n\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div><\/div>

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process.<\/span><\/h2>\n

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1. Launching the MVP<\/h5>\n

The most important considerations for launching the MVP were:<\/p>\n